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Old 11-07-2012, 04:04 PM
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Question Is A Landing Page Really Necessary?

I'm just getting into the world of PPV. I have a few sites running related to bodybuilding. But I'm not targeting that niche for my first campaign.

Anyway, I have been wondering if a landing page is really necessary for a successful campaign? Or can it still become successful by direct linking?

The thing is I don't want to buy a domain and capture page n all that stuff. I just want to get to the paper. But if I get a few tips from you guys recommending landing pages then I will buy them

Thanks for the help !
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Old 11-08-2012, 02:00 PM
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While a landing page isn't necessary, in most cases it performs better. Direct linking can and does work, but not always. A lot of times what I will do is try to direct link an offer and run it for a while. If I see some conversions then I will create a landing page and test that as well and see which performs better.

Most times the lander wins out. Plus there are some offers in which you need landing pages so you can promote an 'angle'

Personally, if I were you, I WOULD target the bodybuilding niche since you are so familiar. You may have insight that the rest of us don't And if you already have a site, create landers on there so you don't need to buy a new domain, etc.
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Old 11-22-2012, 04:57 PM
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I would recommend you to always use landing page. It takes a little bit more work but it is worth it.
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