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Old 06-28-2010, 08:20 PM
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Default Benchmark goals

Having spent the last few months in the PPC world I know the target benchmarks I go for in that arena.

For example, CTR on ads >10%, CTR on LP's 60-70%

What is considered a good goal CTR on a PPV Landing Page?

Right now I've got one at 5.64% on limited data (100 views +-).

Thanks,

Tom

So many questions, so little time.
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Old 07-05-2010, 02:13 AM
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Default

Since we're comparing apples to oranges here, 5.64% is HUGE for PPV.

That's a keeper if you can convert it.
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