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Old 03-16-2011, 04:36 PM
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Default Average traffic estimate TV vs. LI

For example, if a target receives 1000 impressions on TV how much should be expected at LI approximately at the target?
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Old 03-16-2011, 05:29 PM
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Both of these traffic sources are very different - it's not really plausible to quantify one to the other. I generally see more traffic overall from TV, but I've heard the opposite from others.

Each target on a network is going to have different volume as well. Some sites may get a lot more volume on TV compared to LI and vice versa.
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