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Old 05-16-2013, 05:10 PM
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Johnnygood Johnnygood is offline
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Default [Case Study]How we managed to triple our CTR on landing page(Lots of pictures inside!

Hey!


We wanted to share with you way to make your landing pages even better. What we did with PPV spy tool BoxOfAds.com was checking up what type of landing pages are popular on every niche we came up with.

We then took elements which we think were most important on it and we started implementing them one by one on our landing page. In this case study we will show you how those elements are affecting CTR in general.

It doesn’t matter what you are promoting we have gathered examples from all niches and we are implementing them in one one our choosing which is weight loss.
We have created 19 versions of our LP starting with basic one which was made for this split test.

We wanted to ask you which one you think will get biggest CTR . Soon we will share results with you.


1.Basic Version


2.Highlighted Header
Inspiration


Our Landing.


3.Highlighted Product
Inspiration



Our Landing.



4.Red Header
Inspiration



Our Landing.



5.Simple Borader
Inspiration



Our Landing.



6. Arrow on CTA
Inspiration



Our Landing.



7. Less Content (focus on Product and Header)
Inspiration



Our Landing.



8. Security Cerftificates (4 of them)
Inspiration



Our Landing.



9. Security Certificates(2 of them)
Inspiration



Our Landing.



10. Eye catching Background on CTA
Inspiration



Our Landing.



11. One Line Header
Inspiration



Our Landing.



12. Three line header
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Our Landing.



13. Benefits showed with bullets
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Our Landing.



14. Button changed to Continue
Inspiration



Our Landing.



15. CTA changed to questions
Inspiration



Our Landing.



16. Multichoice CTA
Inspiration



Our Landing.



17. Coupon Tag Added
Inspiration



Our Landing.



18. [B]Product Shown instead of “effect” [B]
Inspiration



Our Landing.



19. Warning Signs
Inspiration



Our Landing.

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